Celebrity sushi restaurant chain Nobu lets their customers know that the bluefin tuna on their menu is endangered. The upscale restaurant chain is a favorite with A-list celebrity regulars including Brad Pitt, Kate Moss, Victoria and David Beckham, Nicole Ritchie and George Clooney.
Nobu has 24 restaurants in 16 different cities around the world including London, Los Angeles and Milan. The London Nobu is co-owned by Robert De Niro.
The trendy restaurant has been a focus of Greenpeace campaigns and even the occasional demonstration to force the restaurant to stop selling bluefin tuna that is on the brink of extinction. Greenpeace protesters handed out fake menus at Nobu in TriBeCa on Saturday night.
The Nobu restuarant added a footnote to their menu in 2008 - "Bluefin tuna is an environmentally threatened species – please ask your server for an alternative,” according to the Telegraph UK. However the restaurant chain continues to offer bluefin tuna on its menu.
"Eating bluefin tuna is as bad as digging into a tiger steak or gorilla burger. It is entirely unacceptable that Nobu, or any restaurant, is serving an endangered species, and it must stop immediately if the species is to be saved from extinction," said Willie Mackenzie, Greenpeace UK Oceans Campaigner.
Greenpeace’s tuna campaign is currently calling for the closure of the Mediterranean bluefin fishery, until stocks recover – and for 40 % of the Mediterranean to be designated as marine reserves. In the Pacific, Greenpeace suggests reducing, by half, the amount of tuna taken, a ban on transferring fish at sea, and the creation of marine reserves in key areas of international waters in efforts save the Pacific tuna fisheries and the tuna populations from collapse.
Tuna remains of the world’s most popular fish and is a central part of millions of people’s diets around the world.
Visit: http://www.greenpeace.org/international/press/releases/top-sushi-restaurant-serves-bluefin
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