Spanish prisoners created these stunning handbags from recycled exhibition carpets. The Spanish Maam Project, founded by artists Xavier Majoral and Charles Amadó, focuses on creating products that upcycle industrial waste into useful products. Their line of limited edition recycled carpet bags are created without any dyes or unnecessary materials and include a shopping bag, briefcase and handbag options.
“We design and produce products for people who appreciate quality in design and sustainability of the planet,” explains the Maam Project. “It is an ecological and social project as part of production takes place in prisons and/or occupational workshops for people with physical or mental difficulties.”
The organization’s mandate also includes promoting a local economy and social ecology while exploring models of sustainability.
“We like to think our creations help to generate a change in habits of consumers and manufacturers by designing products that meet real needs,” explains the company. “Our projects and products have values that are not visible, so they must be explained either by communication campaigns, with explanatory labels or through the distribution channel. If we do not transmit these values to the final user, our project loses the power to demonstrate that our values are sustainable.”
Visit: http://www.maamproject.com/
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