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New Purple Strawberries

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The Purple Wonder Strawberries from Cornell University.

The Purple Wonder strawberry, from Cornell University horticulturists, recently impressed everyone at the Philadelphia International Flower Show with its color and taste.

"Purple Wonder is sweet and aromatic, with outstanding strawberry flavor," according to Courtney Weber, a small fruits breeder and associate professor of horticulture at Cornell. "But the color is something you won't be able to find in any grocery store."

The Purple Wonder Strawberries from Cornell University.

"The color develops all the way through the fruit, which might surprise consumers accustomed to supermarket fruit with color mostly on the surface," Weber explained. "And letting the fruit ripen on the plant just makes the berries sweeter."

The Purple Wonder Strawberries from Cornell University.

The Purple Wonder has few runners and so is ideal for pot growing, suiting backyard and city strawberry growers alike.  Apart from looking good and tasting good, they are also full of antioxidants, are insect and disease resistant, and can be grown in most temperature zones across the US. Cornell is going to file a plant patent for the Purple Wonder later this year.

The Philadelphia International Flower Show runs March 4th-11th, 2012, but Cornell has an exclusive licensing agreement with seed company W. Atlee Burpee Co. to sell their Purple Wonder seeds.

Via Cornell Press Release & Burpee